Below are seven steps for managing ALL of those business cards that you collect at networking events and/or from being out and about at various business functions. You may be able to increase your revenue by 1 – 2% over the next 8 months, by simply following up with the business cards you have laying around and stacked up around your office.
Categorize your business cards by industry
Sub-categorize them according to the products are services you offer
Decide what data you need to keep
Set up your database according to industry, products/services you offer, and the data you need to collect in order to market effectively
Create a script for email, snail mail, and/or phone – for each industry and each product/service
From the scripts – create templates for follow up email and letters
Send out your messages to each each of the databases
THEN, let those business cards go – recycle them. Literally shred them. Any info you want to keep and/or follow up on from the cards, simply put in to the database.
Don’t have time to create a database system of your own? No problem! Lucy M. Barela, a business colleague, suggested the following resource. This website is a good start for getting in the habit of collecting, inputting, and following up with your potential leads – immediately after you get them. Its getting in the habit that matters the most.
Lucy recommended www.zoho.com. This website will allow you to set up a database that will facilitate the execution of the seven steps above. Zoho’s introductory level is free.
Every time you attend a networking event and/or meet someone and collect their biz cards, immediately plug those cards in to your follow up system and then – let the cards go. By letting them go I mean shred and recycle the paper (smile). Remember – any and all info you want to keep regarding those cards, you can put in to your database. Why not save a tree, or two, or three (smile).
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Every now and then we get a chance to support an effort that could transform lives at every turn. Today is one of those days. Meet Teri Williams. Teri is an expert in a Japanese system of natural holistic healing that was founded by Dr. Mikayo Usui. The system is known as Reiki, For over 20 years Teri has utilized the holistic healing energy of Reiki in her life.
Now, the following information is something I had NO IDEA about, and find it fascinating.
The term Reiki comes from two Japanese words: Rei which means Universal or “Spiritual Wisdom or the Higher Power.” And Ki which means “life force”. Together those two sounds make up the word Reiki (pronounced ray-key), meaning universal life force.
A Reiki healing session, whether self-generated or by a Reiki professional, generally includes the laying of hands on specific areas along the Chakra system and, at times, where pain, blocks or dis-ease are present. Reiki is available to anyone, in any capacity or spiritual practice and is in use by millions of people all over the world, of all ages and backgrounds.
In her program “Learn Reiki From Home” highly spirited radio host, Shamanic Practitioner, and Reiki Master Teri Williams shares a step by step process on how anyone – from CEO’s to homemakers – can live a stress free life, with more enlightenment, purpose, and joy by incorporating into their life the holistic healing principles of Reiki. She provides step by step instructions, full color text, and more within the 3 separate modules. She teaches you many of the same techniques and exercises you’d learn from time spent with her or other experienced Reiki Masters – all from the comfort of your own home!
Wendy Williams hit the nail on the head during her after show when she stated that one should “never let go of the little girl in you.” Though she was referring to an interview she had done with a member of her co-host audience, the statement Wendy made was powerful.
In coaching and consulting with individuals and organizations on how to effectively let go, I have found that in the process of gaining fame and fortune, people lose (or move away from) their true essence. As a result, they spend lots of time redefining their identity. Some never finish redefining themselves and get stuck between their essence and finding a new identity. The real beauty of Wendy Williams and her many physical reiterations of her identity is she never lost her essence in the process. The essence of a person is hard to change, even when one wants to make that change. In order to “let go and redefine your essence there are some steps that must be taken. Below are two of the many steps in the process of letting go of the old you, otherwise known as redefining yourself.
The first step in rediscovering your true essence, some refer to as identifying core values, is to commit to being perfectly honest with yourself about who you are today. Tell yourself the truth about who you are. If you lie to yourself, then you will only set your redefinition process up for failure. The Shakespearean quote, “to thine own self be true” is very applicable for success of this step, and throughout this entire process. This first step is a must and for some might be difficult to do as it takes great courage to be true to yourself.
The next step, among many, is to take a journey to your past. Reflect on your past experiences and people who influenced your beliefs and ways of being. Selectively reach out to the people in your past and ask them about how you were back then. For example, I remember at a book signing in Atlanta an old friend came to the signing and shared that she was not surprised that I wrote a book about letting go. She shared that one of the phrases I used to say in high school was, “just let it go.” I had no idea (had totally forgotten) that I used to say that in high school. Once I reflected on what she told me, I remembered that I did use to say that phrase. When you begin to reflect in more detail on your past, it will help you to better understand about the choices you make in the present. Keep in mind that reflecting on the past is very different from “holding on to the past.” As you reflect, be mindful not to get stuck in the past.